Monthly reports indicate which specific keyword phrases are earning top rankings on the major search engines, the recent trend, and which page visitors are being referred to. We learn which are the most effective keyword phrases, which search engines rank your site best, and your indexing trends.
Access logs indicate which pages on your web site have been visited, and at what date and time of day. We learn which are the most and least popular pages on your site, where people enter your site, how they found your site, and much more. This information is critical to evaluating the visitor-friendliness of your web site.
We also monitor your traffic by tracking your email newsletter statistics. We review the number of email newsletters sent, the number of newsletters delivered, the number read, and the number that actually visited your web site.
Maintaining a successful Internet business is an ongoing process, not a project. The most important advantage of our Partnership Program is the ongoing improvement, as compared to the deteriorating effectiveness of traditional web development projects.
On an ongoing basis, we analyze your trends in search engine positioning, web visits, and newsletter deliveries, evaluate what is working best, and modify your Internet strategy.
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