InterChanges.com Partnership Program - Convert Web Traffic Into Sales

Convert Web Traffic Into Sales

The most basic method to convert traffic into sales is often overlooked by web designers and webmasters. Present a call to action. You can also incorporate a call to action into your content. At the end of an informative piece of copy, explain in one or two sentences how your product or services makes a difference and

ask for thevisitor's business, with a link to the product page.

Make it easy for your clients and prospects to contact you. Make your telephone number and your email address obvious on every page on your web site.

Collect email addresses on every page of your web site. Because most people won't make a purchase on their first visit to your site, their email addresses allow you to start building your relationship via email.

Make newsletter subscription easy. Ideally, visitors simply type the email address into a box and click submit. Once you have the email address, you can ask for additional information later. These "double-opt-in" visitors will be your best source of repeat purchases.

Step 5: Maintain Relationships With Email Newsletters >>